CUET UG Business Studies Previous Year Question Paper 2024: Check Previous Years Question Papers

Get CUET UG Previous Year Question Paper. Score more with CUET Business Studies Question Paper 2024. Solve CUCET (UG) Question Paper to get higher marks for the CUET UG 2025 exam.

Published on March, 10th 2025 Time To Read: 17 mins

CUET UG Business Studies Exam Overview 2024

CUET UG Business Studies is one of the subject papers under the Common University Entrance Test (CUET) for undergraduate admissions into various central universities in India. The exam is designed to assess your grasp of core business concepts as laid out in the NCERT curriculum, and it tests your understanding of both theoretical and factual aspects of Business Studies.

Exam Structure

  • Paper Format: The Business Studies paper typically consists of 50 questions, out of which you must attempt 40.
  • Marks: The paper is scored out of 200 marks (with each question carrying 5 marks).
  • Content Focus: The exam emphasizes definitions, concepts, and factual knowledge rather than heavy numerical computations. Key topics include:
    • Nature and significance of management
    • Principles of management
    • Business environment
    • Organizing, staffing, directing, and controlling
    • Financial management and marketing management, among others

CUET UG Business Studies Analysis 2024

Based on the expert analysis of the CUET 2024 exam (particularly from the Day 3 analysis for Business Studies), here’s the breakdown of the difficulty levels:

  • Easy: 20% of the questions
  • Moderate: 40% of the questions
  • Difficult: 40% of the questions

This indicates that while a portion of the paper is straightforward, a significant number of questions require deeper conceptual clarity and analytical skills. The exam is largely NCERT-based, so a thorough revision of the prescribed textbooks is recommended.

CUET UG Business Studies Previous Year Question Paper 2024

1. Find the correct sequence of needs as given by Maslow in his Need Hierarchy Theory.

(A) Belongingness needs

(B) Safety and Security needs

(C) Self-actualisation needs

(D) Esteem needs

Choose the correct answer from the options given below:

1. (A), (B), (C), (D)

2. (A), (C), (B), (D)

3. (B), (A), (D), (C)

4. (C), (B), (D), (A)

Answer- 3. (B), (A), (D), (C)

2. “_____ is a process of influencing the behaviour of people by making them strive voluntarily towards achievement of organisational goals.”

1. Motivation

2. Supervision

3. Leadership

4. Communication

Answer- 3. Leadership

3. Match List-I with List-II on the basis of meaning and name of the concept:

List-I

List-II

(A) Choosing the most appropriate candidate

(I) Selection

(B) Candidate is given an introduction to superiors

(II) Orientation

(C) Learning the skills related to a job

(III) Recruitment

(D) Searching for prospective employees

(IV) Training

Choose the correct answer from the options given below:

1. (A) - (I), (B) - (II), (C) - (III), (D) - (IV)

2. (A) - (I), (B) - (III), (C) - (II), (D) - (IV)

3. (A) - (I), (B) - (II), (C) - (IV), (D) - (III)

4. (A) - (III), (B) - (IV), (C) - (I), (D) - (II)

Answer- 3. (A) - (I), (B) - (II), (C) - (IV), (D) - (III)

4. Which of the following is a process of incitement or inducing subordinates to act in a desired manner to achieve organisational goals?

1. Motivation

2. Supervision

3. Leadership

4. Communication

Answer-1. Motivation

5. Which of the following is not a limitation of Controlling?

1. Costly affair

2. Resistance from employees

3. Ensure order and discipline

4. Little control on external factors

Answer-3. Ensure order and discipline

6. Identify the correct sequence of Controlling process:

(A) Analyzing deviations

(B) Measurement of actual performance

(C) Setting up standards

(D) Comparison of actual performance with standards

Choose the correct answer from the options given below:

1. (A), (B), (C), (D)

2. (A), (C), (B), (D)

3. (B), (A), (D), (C)

4. (C), (B), (D), (A)

Answer-4. (C), (B), (D), (A)

7. ”Only a 5% increase in labor cost may be more troublesome than a 15% increase in postal charges.” Identify the concept pointed out in the statement.

1. Deviation

2. Critical point control

3. Break-even analysis

4. Critical path method

Answer-2. Critical point control

8. Identify the function performed by Financial Market from the following statement:

”Holders of assets can readily sell their financial assets through the mechanism of the financial market.”

1. Reduce the cost of transactions

2. Provide liquidity to financial assets

3. Facilitate price discovery

4. Mobilization of savings and channeling them into the most productive uses

Answer-2. Provide liquidity to financial assets

9. If any of the parties are not satisfied by the order of , they can appeal against such order to the State Commission on the grounds of facts or law within a period of forty-five days from the date of order.

1. District Commission

2. State Commission

3. National Commission

4. Local Court

Answer-1. District Commission

10. Identify the importance of consumer protection discussed in the following lines:

“Business organizations make money by selling goods and providing services to consumers. Thus, consumers form an important group among the many stakeholders of business and like other stakeholders, their interest has to be well taken care of.”

1. Moral justification

2. Business uses society’s resources

3. Social responsibility

4. Long-term interest of business

Answer-3. Social responsibility

11. Identify the Consumer Right:

“The consumer has the freedom to access a variety of products at competitive prices. This implies that marketers should offer a wide variety of products in terms of quality, brand, price, size, etc.”

1. Right to Safety

2. Right to Seek Redressal

3. Right to be Assured

4. Right to Consumer Education

Answer-3. Right to be Assured

12. Identify the method of floatation in the Primary Market wherein a company sells securities en bloc at an agreed price to a broker.

1. Rights issue

2. Offer for sale

3. e-IPOs

4. Offer through Prospectus

Answer-2. Offer for sale

13. Match List-I with List-II on the basis of Management Principles:

List-I (Meaning)

List-II (Term)

(A) Right to command

I) Answerability

(B) Obligation to perform task

(II) Delegation

(C) Accountability

(III) Authority

(D) Basis of management hierarchy

(IV) Responsibility

Choose the correct answer:

1. (A) - (I), (B) - (II), (C) - (III), (D) - (IV)

2. (A) - (I), (B) - (III), (C) - (II), (D) - (IV)

3. (A) - (II), (B) - (III), (C) - (IV), (D) - (III)

4. (A) - (III), (B) - (IV), (C) - (I), (D) - (II)

Answer- 4. (A) - (III), (B) - (IV), (C) - (I), (D) - (II)

14. Identify the correct sequence of Organizing function of management:

(A) Establishing authority and reporting relationships

(B) Departmentalization

(C) Identification and division of work

(D) Assignment of duties

Choose the correct answer:

1. (A), (B), (C), (D)

2. (A), (C), (B), (D)

3. (B), (A), (D), (C)

4. (C), (B), (D), (A)

Answer- 4. (C), (B), (D), (A)

15. The formal organisation can be better understood by a study of its features:

(A) It specifies the relationships among various job positions and their interrelationship.

(B) It lays down rules and procedures for achieving objectives.

(C) Independent channels of communication without specified direction are developed.

(D) It is designed by top management to facilitate smooth functioning.

Choose the correct answer:

(1) (A), (B), and (D) only

(2) (A), (B), and (C) only

(3) (A), (B), (C), and (D)

(4) (B), (C), and (D) only

Answer- (1) (A), (B), and (D) only

16. The informal organisation offers many benefits. Which of the following are correct?

(A) Prescribed lines of communication are not followed.

(B) It helps to fulfil the social needs of members and gives a sense of belongingness.

(C) It supports organisational objectives by compensating for inadequacies in the formal organisation.

(D) Unity of command is maintained through an established chain of command.

Choose the correct answer:

(1) (A), (B), and (D) only

(2) (A), (B), and (C) only

(3) (A), (B), (C), and (D)

(4) (B), (C), and (D) only

Answer- (2) (A), (B), and (C) only

17. Identify the correct sequence of trading settlement procedure:

(A) The investor signs a broker-client agreement.

(B) The investor opens a 'Demat' Account.

(C) An order confirmation slip is issued to the investor by the broker.

(D) The broker connects to the stock exchange.

Choose the correct answer:

(1) (A), (B), (C), (D)

(2) (A), (C), (B), (D)

(3) (B), (A), (D), (C)

(4) (C), (B), (D), (A)

Answer- (1) (A), (B), (C), (D)

18. The market where existing securities are bought and sold is known as:

(1) Primary market

(2) Secondary market

(3) Capital market

(4) Financial market

Answer- (2) Secondary market

19. Qualities of a successful entrepreneur do not include:

1. Initiative

2. Self-confidence

3. Risk avoider

4. Wealth creators

Answer- 3. Risk avoider

20. Identify the function performed by SEBI:

“It controls insider trading, takeover bids and imposes penalties for such practices.”

1. Protective functions

2. Regulatory functions

3. Developmental functions

4. Preventive functions

Answer- 1. Protective functions, 2. Regulatory functions

21. Financial management aims at choosing the best investment and financing alternatives by focusing on their costs and benefits. Its objective is to:

1. Increase the shareholders’ wealth

2. Decrease the shareholders’ wealth

3. Increase the shareholders’ capital

4. Decrease the shareholders’ capital

Answer- 1. Increase the shareholders’ wealth

22. A proper matching of funds requirements and their availability is sought to be achieved by:

1. Financial planning

2. Financial control

3. Capital budgeting

4. Investment decisions

Answer- 1. Financial planning

23. Debt is but ____ is more _____ for a business because the payment of interest and the return of principal is obligatory for the business.

1. Cheaper, risky

2. Cheaper, safe

3. Expensive, risky

4. Expensive, safe

Answer- 1. Cheaper, risky

24. “Coordination unifies unrelated interests into purposeful work activity.” Identify the nature of coordination.

1. Coordination is an all-pervasive function

2. Coordination is a continuous process

3. Coordination ensures unity of action

4. Coordination integrates group efforts

Answer- 4. Coordination integrates group efforts

25. Akash Industries has installed a waste recycling plant in its premises and does not dump their waste material anymore. This plant is providing employment to many people. Identify the objective of management which the company is achieving by doing the aforesaid activity.

1. Social objective

2. Economic objective

3. Personal objective

4. Growth

Answer- 1. Social objective

26. Management always works by keeping an end result or aim of the organisation. All activities of managers are directed towards the end result." From the above statement, identify the feature of management.

(1) Management is multidimensional

(2) Management is continuous

(3) Management is intangible

(4) Management is a goal-oriented process

Answer- (4) Management is a goal-oriented process

27. The key position of top-level management is:

(1) Managing Director

(2) Production Manager

(3) Marketing Manager

(4) Plant Supervisor

Answer- (1) Managing Director

28. Match List-I with List-II:

List-I

List-II

(A) Intelligence test

(I) Indicator of a person’s capacity to develop

(B) Aptitude test

(II) Clues to a person’s emotions, values, etc.

(C) Personality test

(III) Measure existing skills of the individual

(D) Trade test

(IV) Indicator of a person’s learning ability and ability to make judgements

Choose the correct answer:

(1) (A) - (I), (B) - (II), (C) - (III), (D) - (IV)

(2) (A) - (IV), (B) - (I), (C) - (II), (D) - (III)

(3) (A) - (IV), (B) - (III), (C) - (I), (D) - (II)

(4) (A) - (I), (B) - (III), (C) - (IV), (D) - (II)

Answer- (2) (A) - (IV), (B) - (I), (C) - (II), (D) - (III)

29. Which of the following are advantages of functional structure of an organisation?

(A) Leads to occupational specialisation.

(B) Places less emphasis on organisational objectives.

(C) Promotes coordination and control within a department.

(D) Increases operational efficiency.

Choose the correct answer:

(1) (A), (B), and (C) only

(2) (A) and (B) only

(3) (A), (C), and (D) only

(4) (C) and (D) only

Answer- (3) (A), (C), and (D) only

On the basis of the information given in the case, answer the next five questions.

"Just Foodie" is a food chain offering different snacks like chips, biscuits, chocochip cookies, cakes, etc. through their own retail outlets. To make their products available to customers at right time, right place, they are also selling their products to grocery stores in addition to their own outlets. The taste, quality and packing are given utmost care. They are offering good quality, so they are able to charge higher price than their competitors. To increase their sales, they are using different offers like : Free gifts, Cash backs, etc. They are offering discounts to customers on various occasions. All these considerations have made "Just Foodie" a complete success and they are able to win over different competitors in the market, and their market share is rising continuously.

30. In the above case “Just Foodie” is using various variables of Marketing Mix. Identify the variable used in the following statement:

“To make their products available to customers at the right time and place, they are also selling their products to grocery stores in addition to their own outlets.”

(1) Product

(2) Price

(3) Promotion

(4) Physical distribution

Answer- (4) Physical distribution

31. Identify the element of marketing mix in the following statement:

“The taste, quality, and packing are given utmost care.”

(1) Product mix

(2) Price mix

(3) Promotion mix

(4) Physical distribution mix

Answer- (1) Product mix

32. “They are able to charge higher prices than their competitors.” Which element of marketing mix is discussed in the statement?

(1) Product mix

(2) Price mix

(3) Promotion mix

(4) Physical distribution mix

Answer- (2) Price mix

33. “To increase their sales, they are using different offers like: Free gifts, Cash backs, etc.” Identify the marketing mix element from the above statement.

(1) Product mix

(2) Price mix

(3) Promotion mix

(4) Physical distribution mix

Answer- (3) Promotion mix

34. “To increase their sales, they are using different offers like: Free gifts, Cash backs etc. They are offering discounts to customers on various occasions.” Which tool of promotion mix is used in the given statement?

(1) Advertisement

(2) Sales promotion

(3) Personal selling

(4) Publicity

Answer- (2) Sales promotion

On the basis of the information given in the case, answer the next five questions.

A Maharatna Company, Indian Oil

Indian Oil is India’s largest commercial organisation. It is the top ranked Indian company in the Fortune ‘Global 500’ listings (2017). Indian Oil’s vision is driven by a group of dynamic leaders, who have made it a name to reckon with. With an over 34,000 strong workforce, a Maharatna Company, Indian Oil has been helping to meet India’s energy demands and reaching petroleum products in every part of India for over five decades.

· It plans to increase its business operations all around the world.

· The company plans to invest ₹ 20,000 crore in 2017 – 18 acquisitions and plans to expand overseas. The company is always believed to be ahead of the demand. Last year too, IOC had invested close to ₹ 20,000 crore, including around ₹ 16,000 crore in various Indian projects and on acquisition for upstream in Russia.

· The company believed that if the goals are well defined, employees are aware of what the organisation has to do and what they must do to achieve those goals.

· Changes or events cannot be eliminated, but they can be anticipated and managerial responses to them can be developed. Policy formation serves as the basis of coordinating the activities and efforts of different divisions, departments and individuals.

· It helps in avoiding confusion and misunderstanding. Manager can look into the future and make a choice from amongst various alternative courses of action

35. Identify the function of management highlighted in the above case.

(1) Organising

(2) Staffing

(3) Directing

(4) Planning

Answer- (4) Planning

36. “If the goals are well defined, employees are aware of what the organisation has to do and what they must do to achieve those goals.” Identify the significance of managerial function highlighted in this statement.

(1) Facilitates decision making

(2) Reduces overlapping and wasteful activities

(3) Reduces risks of uncertainty

(4) Provides direction

Answer- (4) Provides direction

37. “Changes or events cannot be eliminated, but they can be anticipated and managerial responses to them can be developed.” Identify the significance of managerial function highlighted in this statement.

(1) Provides direction

(2) Reduces risks of uncertainty

(3) Reduces overlapping and wasteful activities

(4) Facilitates decision making

Answer- (2) Reduces risks of uncertainty

38. “Policy formation serves as the basis of coordinating the activities and efforts of different divisions, departments and individuals. It helps in avoiding confusion and misunderstanding.” Identify the significance of managerial function highlighted in this statement.

(1) Facilitates decision making

(2) Reduces risks of uncertainty

(3) Provides direction

(4) Reduces overlapping and wasteful activities

Answer- (4) Reduces overlapping and wasteful activities

39. “Manager can look into the future and make a choice from amongst various alternative courses of action.” Identify the significance of managerial function highlighted in this statement.

(1) Provides direction

(2) Reduces risks of uncertainty

(3) Reduces overlapping and wasteful activities

(4) Facilitates decision making

Answer- (4) Facilitates decision making

40. Identify the Principle of Management where Taylor pioneered the introduction of the method of scientific inquiry into the domain of management practice.

1. Science, not rule of thumb

2. Harmony, not discord

3. Cooperation, not individualism

4. Development of each and every person to the greatest efficiency and prosperity

Answer- 1. Science, not rule of thumb

41. Match List-I with List-II on the basis of Management Principles:

List-I

List-II

(A) Obedience to organizational rules

(I) Unity of direction

(B) One boss for every individual employee

(II) Remuneration of employees

(C) One head and one plan

(III) Discipline

(D) Remuneration should be just and equitable

(IV) Unity of command

Choose the correct answer:

1. (A) - (I), (B) - (II), (C) - (III), (D) - (IV)

2. (A) - (I), (B) - (III), (C) - (II), (D) - (IV)

3. (A) - (I), (B) - (II), (C) - (IV), (D) - (III)

4. (A) - (III), (B) - (IV), (C) - (I), (D) - (II)

Answer- 4. (A) - (III), (B) - (IV), (C) - (I), (D) - (II)

42. The aim of which technique given by F.W. Taylor is to reduce a given line or a product to fixed types, sizes, and characteristics?

(1) Method study

(2) Time study

(3) Standardisation of work

(4) Functional foremanship

Answer- (3) Standardisation of work

43. Match List-I with List-II on the basis of Management Principles:

List-I (Meaning)

List-II (Term)

(A) Employees turnover should be minimised

(I) Stability of personnel

(B) Emphasises kindliness and justice

(II) Equity

(C) Chain of authority and communication from top to bottom

(III) Scalar chain

(D) Promotes team spirit

(IV) Esprit de corps

Choose the correct answer:

(1) (A) - (I), (B) - (II), (C) - (III), (D) - (IV)

(2) (A) - (II), (B) - (III), (C) - (IV), (D) - (I)

(3) (A) - (III), (B) - (II), (C) - (IV), (D) - (I)

(4) (A) - (III), (B) - (IV), (C) - (I), (D) - (II)

Answer- (3) (A) - (III), (B) - (II), (C) - (IV), (D) - (I)

44. Under which dimension of business environment is “Online Booking of Air Tickets” included?

1. Legal dimension

2. Economic dimension

3. Technical dimension

4. Social dimension

Answer- 3. Technical dimension

45. Which of the following is an example of economic environment?

1. Money supply in the economy

2. Constitution of the country

3. Life expectancy

4. Population shifts

Answer- 1. Money supply in the economy

46. Which of the following is an example of legal environment?

1. Death/Birth Ratio

2. Trade Union Act

3. Prevailing Political System

4. Public Debt

Answer- 2. Trade Union Act

47. Which of the following does not characterize the business environment?

1. Inter-related

2. External forces

3. Market orientation and product

4. Relativity

Answer- 3. Market orientation and product

48. Identify the correct sequence of steps under the Planning function:

(A) Setting objectives

(B) Identifying alternative courses of action

(C) Developing premises

(D) Evaluating alternative courses of action

Choose the correct answer from the options given below:

1. (A), (B), (C), (D)

2. (A), (C), (B), (D)

3. (B), (A), (D), (C)

4. (C), (B), (D), (A)

Answer- 2. (A), (C), (B), (D)

49. Identify the correct sequence of the Selection process:

(A) Selection decision

(B) Employment interview

(C) Selection tests

(D) Reference checking

Choose the correct answer from the options given below:

1. (A), (B), (C), (D)

2. (A), (C), (B), (D)

3. (B), (A), (D), (C)

4. (C), (B), (D), (A)

Answer- 4. (C), (B), (D), (A)

50. “It is a joint program of training in which educational institutions and business firms cooperate.” Identify the method of training.

1. Vestibule training

2. Apprenticeship training

3. Internship training

4. Job rotation

Answer- 3. Internship training